Tuesday, April 29, 2014

Enchantment Book Chat #7 - Chapters 11 & 12


We've come to the conclusion of Enchantment!  I hope you've enjoyed the journey and picked up a practical nugget or two along the way.  The answers/comments for this blog post are due Thursday, May 8 at 9am.

Here are the last questions:

1. The principle of Underpromise/Overdeliver is a simple way to enchant. Have you experienced this as a customer?  Maybe you've made such promises as an employee?  As a customer how did you feel?  How about as an employee?
2.  What one key takeaway did you have from the "How to Enchant Your Boss" chapter?  What's the first thing you'll try as you start your professional career?
3.  Have you ever been caught by the Dopeler effect?
4.  What do you think of Guy's checklist?
5.  What's one thing you've done differently as a result of reading Enchantment?

Monday, April 21, 2014

Enchantment Book Chat #6 - Chapters 9 & 10

Chapters 9 and 10 focus on very different topics, but ultimately it all gets back to creating interactions that delight the audience, whomever they may be.


Here are the questions for Book Chat #6:
1. How did Guy's list of factors for increasing the enchantment power of websites and blogs jive with your own personal experience?  Anything he missed?  Any particular one that you find extra important in your own experience?
2. Did you find any new takeaways from Guy's points on Facebook, LinkedIn, and YouTube?
3. What did you think of the Japanese design principles?  How could you incorporate these principles in the work that you do?
4. Most of you are not far along enough to be the "boss" yet, but what points in the "Enchanting Employees/Volunteers"  did you find most important?  Perhaps you've experienced them from the other side of the equation or seen a characteristic or two in someone else that you would like to emulate.

Tuesday, April 8, 2014

Enchantment Book Chat #5 - Chapters 7 & 8

The deeper I go into this book, the meatier it gets.  Really good stuff all around.


Here are your questions for this Book Chat:
1. What do you think about the idea that true change happens at the middle and bottom of a society.  Where does that leave leadership?
2.  What is your favorite reciprocity principle?  Why?
3.  Of the team roles listed under "Diversify the Team" which team role do you think you play?  Which role do you aspire towards?
4. What do you think of Chris Anthony's personal story?
5. Which general principles of push technology are your favorites?
6. How will you change your presentation style, email communication, or Tweets based on Guy's recommendations?